Identity
Naming, wordmarks, and the rules that keep a brand recognisable at 16 pixels and on a billboard.
Brand & product design — Oslo / Berlin
A two-person studio working with founders on identity, product interfaces, and the systems that keep them consistent as the team grows.
Naming, wordmarks, and the rules that keep a brand recognisable at 16 pixels and on a billboard.
Onboarding, dashboards, and the flows that decide whether someone stays past the first session.
Tokens, components, and documentation your engineers will actually keep using after we leave.
They rebuilt our onboarding in six weeks. Activation went up 34% and support tickets halved.Mira Halvorsen — CEO, Tally
Tell us what you are building and where it is stuck.
About this preview
Maximalism is not randomness. Each card here is rotated by a fixed, small amount that differs per card, the background is a repeating diagonal stripe, and the type mixes a display serif with a mono label. The composition only holds because the rotations are small and consistent and the palette is limited to four colours — remove either constraint and it reads as a broken layout instead of a busy one.
Where it breaks: Scannability drops to almost nothing. Fine for a poster or a landing hero, unusable for anything a person has to operate.