Identity
Naming, wordmarks, and the rules that keep a brand recognisable at 16 pixels and on a billboard.
Brand & product design — Oslo / Berlin
A two-person studio working with founders on identity, product interfaces, and the systems that keep them consistent as the team grows.
Naming, wordmarks, and the rules that keep a brand recognisable at 16 pixels and on a billboard.
Onboarding, dashboards, and the flows that decide whether someone stays past the first session.
Tokens, components, and documentation your engineers will actually keep using after we leave.
They rebuilt our onboarding in six weeks. Activation went up 34% and support tickets halved.Mira Halvorsen — CEO, Tally
Tell us what you are building and where it is stuck.
About this preview
Deco is symmetry plus line work. The sunburst behind the headline is two crossed repeating gradients rather than an image, and every frame is a frame within a frame: an outer gold hairline, a 6px gap, then a second line at lower opacity. Letter spacing is applied to capitals only, because tracking lowercase serif text at this width makes it unreadable.
Where it breaks: It is a poster language. Applied to a form or a table, the ornament competes with the information and the page becomes tiring within one screen.